CEO of Kino, Raviv Nadav on creating a more Inclusive and authentic virtual workspace.
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TECHRichard O'NealAn Insightful Conversation on the Future of Remote Work with Kino CEO, Raviv Nadav, PHOTOGRAPHY JULIO NUNO ART DIRECTION STYLING IGEE OKAFOR RETOUCHING ALEXANDER SILKIN, RO: How might Kino or other online workspace environments impact a business's overall culture and values, and what steps can be taken to ensure a positive impact? RN: Technology as a tool can positively impact our advancement as a society and as a global village, with communication at its core. It’s all about communication; the better tools we’ll have communicating and delivering a real, authentic human experience, the better we are for it. That’s what offices were created for, to begin with. With Kino, companies can expand, and people can grow better. Even when not in the same city, state, or even country. The better the tool, the better the experience. We have to keep it real, simple, and human. Meta tried to bring about a metaverse reality that is not real - it’s not human - it’s masked. They had to stop. The future of remote work is more inclusive, diverse, and inspiring. I’m sure of it. My company is a remote-first company; we only connect via Kino. It’s excellent, and we enjoy it; I’ve never been so connected to people that are so far from me like that. Kino makes it easier to reconsider the benefits of physical office space and the ease of hiring hybrid or remote-first. It also makes it easy to have a unified schedule for people, just like in the traditional office, which makes it easy for people to tap into the company's resources., RO: I was thinking about Kino's integration with tablets and other devices and how it might impact how businesses communicate with their teams. Would having the ability to use Kino on different devices make it easier for teams to communicate quickly and effectively? RN: You can use Kino on your mobile device while on the go to engage, collaborate, or manage your team from anywhere. That's a game-changer, primarily if you work remotely or have team members in different locations. Another cool thing is using mobile devices as an additional screen on your desk. Instead of having a desk phone, you can use a tablet for internal communication with your team. It's convenient to stay connected and get things done without switching between different devices or apps. I think flexibility is essential these days, especially when we're all so used to moving and working from different locations. It's great to have tools like Kino that make it easy to stay connected and productive no matter where you are., RO: How does Kino cater to the specific needs of businesses compared to other online workspace environments? RN: Implementing roles and permissions in Kino allows corporations more significant control over their online workspace environment. The ability to customize functions and permissions to fit the unique needs of each team or department makes Kino a versatile solution for a wide range of businesses. With that ability, it’s easy to determine who can access different spaces in Kino, who can’t, and who will have access to specific ones and who doesn’t. One cool thing about Kino is that it has all these unique features that allow business owners or leaders to check in on the company's status in real-time. It's almost like walking into a traditional office and experiencing the presence of everyone there, even though you're all working remotely. That's important when working virtually, especially when managing a team. It helps you stay connected and on top of things, even when you can't physically be in the same space as everyone else. RO: I'm interested in hearing examples of how it's been used to improve communication and collaboration in an office setting. RN: I especially love the Spaces View feature, which shows the functional spaces in the Kino workspace in real time. It's like turning your head in the office and seeing who's available or around. It's much faster and easier than walking around and trying to catch a colleague in person. Plus, it still feels personal because you can have a face-to-face interaction. That's what sets Kino apart from some of the other remote communication tools out there. It prioritizes that human connection, so you're not sacrificing productivity for relationship-building. And that's so important when working with a team, whether you're in the office or not. There's a Privacy Mode that lets you blur your video feed and show just your silhouette. And if you need to have a private conversation, a Private Spaces feature works like closing an office door. Only the people inside the space can see and hear each other, and others outside can't enter without permission. Some convenient tools make communication and collaboration easier. Stage View is a great feature that lets the speaker see the audience's videos, perfect for team meetings and presentations. And, of course, Screen Sharing is a must-have for working with colleagues., RO: Have you ever thought about how relying too much on virtual communication and the metaverse might have some downsides? What do you think some of those drawbacks could be, and are there any ways to address them? We're all spending more time online these days, so it's something to consider. RN: Yeah, I agree that relying too much on virtual communication can be challenging, especially when missing out on face-to-face interaction and all the social cues that come with it. It can impact relationships and make it hard to build trust with others. That's why Kino is such a great solution! It gives you the constant face-to-face communication important for building connections and getting things done. Still, it also prioritizes human contact, so you're not sacrificing productivity for relationship-building. It's the best of both worlds!, Photography, Julio Nuno Words, Richard O’Neal In Conversation with Raviv Nadav, THE LOOK Tuxedo Shirt, Tom Ford, THE LOOK Bowtie, Tom Ford; Suit, BMC Studio, THE LOOK Denim, Polo Ralph Lauren, THE LOOK Sweater Vest, MSGM Milano; Trousers, Kino CEO Raviv Nadav on Embracing The New Era of Remote Work
